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Grown at the edge of the clouds.

My Coffe Road began with one belief: the best cup starts long before the roaster, in the soil, the altitude and the hands of the people who grow it.

Region
Huila, Colombia
Altitude
1,500–1,900 m
Harvest
Two seasons a year
Processing
Washed, honey, natural
Certifications
Organic, Fair Trade, Rainforest Alliance
Coffee farmer holding ripe cherries

A family affair in Huila

We started in 2018 because of one frustrating gap: outstanding Colombian lots were being blended away in commodity channels, their character lost on the way to the cup.

Every farmer we work with has a name, a story and a cup worth celebrating.

So we went straight to the farms of San Agustín and Pitalito, above 1,500 meters, and built long-term partnerships on fair prices, transparency and shared quality goals. Today we work with 34 family farms, most of them with us since the beginning.

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From one farm to your morning cup

2017

The idea

Co-founders Daniela Ríos and Marcus Webb meet at a specialty coffee event in Miami. Daniela grew up in Pitalito and knows the farms firsthand; Marcus has spent a decade building online stores. They decide to close the gap between what Huila grows and what reaches American cups.

2018

First direct-trade contract

Six farms in San Agustín sign on, with prices guaranteed above market and tied to cup score. The first shipment of Pink Bourbon arrives in Miami tasting of peach, green grape and hazelnut.

2020

Our Miami roastery opens

Roasting moves in-house so we control every step from green bean to bag. Roast-to-order begins.

2022

Organic farms and the Women Farmer Series

Eight partner farms earn USDA Organic certification. We launch the Women Farmer Series, paying women-led farms a 15% premium above our direct-trade price.

2024

Gold at the Colombia Coffee Awards

Our Pink Bourbon and Geisha Reserve both take Gold.

2026

34 farms, still small batch

We now ship to 8 countries and work with 34 family farms. Every bag is still roasted to order and on its way within 24 hours.

Three commitments we've kept since day one

Radical transparency

Every bag shows the farm, the farmer, the harvest date, the altitude and the price we paid.

Fair pay, always

We pay 30–60% above Fair Trade minimums, guaranteed whatever the commodity market does. When we do well, our farmers do better.

Quality over volume

We cup every lot before we buy it. If a harvest falls short, we don't buy it, and we help the farm understand why.

The people behind the cup

Daniela Ríos

Daniela Ríos

Co-founder, head of sourcing

Born in Pitalito. Knows every farmer in our network by name and has cupped more than 3,000 lots from the region.

Marcus Webb

Marcus Webb

Co-founder and CEO

Built the roast-to-order model that keeps every bag fresh.

Linh Nguyen

Linh Nguyen

Head roaster, Q Grader

Twelve years of specialty roasting. Develops a profile for every lot to bring out its own character.

Carlos Muñoz

Carlos Muñoz

Farm relations

Lives in Neiva and visits every partner farm at least twice per harvest.

Taste the story in every cup.

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